Introduction
As a yacht broker, being ready to address your clients’ top concerns is essential to closing bookings and building long-term relationships. Clients expect a seamless and luxurious experience—and that starts with your ability to provide clear, confident answers. Here are 10 key questions prospective charter clients are likely to ask, and how you can prepare to respond.
Clients want transparency. Be ready to explain what the base fee covers (e.g., yacht, crew, standard amenities) and what’s typically extra (APA, taxes, fuel, provisioning). A clear breakdown builds trust.
Guide clients based on group size, budget, and preferences—motor yacht, catamaran, sailing yacht, or expedition vessel. The right recommendation reflects your expertise and enhances the client experience.
Highlight crew bios, specialties, languages spoken, and knowledge of the destination. A seasoned crew is a major selling point—frame it as part of the luxury service.
Set expectations early. Be familiar with the yacht’s specific cancellation terms and suggest travel insurance where appropriate. Clients appreciate clarity and flexibility.
Avoid surprises. Be upfront about costs beyond the base fee—APA, port fees, customs, gratuities, and VAT if applicable. Offer a sample APA breakdown to aid budgeting.
Create excitement by discussing standout features—jet skis, paddleboards, hot tubs, cinema rooms, dive gear. Tailor this to the client’s interests to add value.
Help clients visualize their trip by offering suggested itineraries with flexible options for anchorages, activities, and shore excursions. A personalized itinerary often seals the deal.
Clients may ask about liability, accident, and trip cancellation coverage. Know what the yacht owner’s insurance includes and recommend supplemental travel insurance if necessary.
Conclusion
By anticipating these questions and responding with clarity, confidence, and professionalism, you position yourself as a trusted advisor—not just a broker. The more informed and supported your clients feel, the more likely they are to book—and refer others.
At Yacht Unbridled, we understand that exceptional charters start with well-prepared brokers. Our team is here to support your success with flexible itineraries, experienced crews, and a fleet that speaks for itself. When you charter with Unbridled, you’re offering more than a yacht—you’re offering a refined, unforgettable experience that your clients will thank you for.
